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Limited Brands’ top award goes to APL

Ocean shipping leader honored for ‘Best Customer Service’

Singapore, March 14, 2006– Global container shipping leader APL has been honored with the Best Customer Service Award from Columbus, Ohio-based Limited Brands.

The award is the most prestigious given to transportation and logistics partners by Limited, the worldwide fashion leader with brands that include Victoria’s Secret, Bath and Body Works, Express and Limited Stores. It was presented at Limited Brands’ Logistics Services annual awards dinner in Hong Kong.

APL was singled out by Limited Brands for its ability to manage complex international supply chains, implement contingency plans and adjust to unexpected changes.

“The award shows that our X-factor is not how well we function individually, but how flawlessly our teams work across borders to deliver for our customers,” said Koay Peng Yen, President of Greater China, who accepted the Best Customer Service Award. “It also validates our strategy of integrating container transportation and logistics services on behalf of our international clients.”

APL is a core ocean container carrier for Limited Brands. Sister company APL Logistics provides a range of services including cargo consolidation and deconsolidation, warehouse management and freight forwarding.

This is the second year in a row that Limited Brands has honored APL. In 2005 the fashion retailing giant gave APL its Distinguished Service Award.

Last month APL received the Best Overall Customer Service award for a second consecutive year in a poll conducted by Marine Digest magazine.

About APL
APL is a global container transportation company offering more than 60 weekly services and nearly 300 calls at more than 90 ports in Asia, Europe, the Middle East and the Americas. It combines world-class intermodal operations with leading edge IT and e-commerce. APL is a unit of Singapore-based Neptune Orient Lines (NOL), a global logistics and transportation company. APL Web site: www.apl.com.

Media Enquiries
APL

Mike Zampa
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Michael_Zampa@apl.com



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